Rich media, traditionally referred to as multimedia, has exploded in popularity following the proliferation of mobile access and social media activity. More than likely...
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Correct Word Choice Can Grammatically Improve Your Life
We like to think that we have a solid grasp on the English language and that our writing is flawless. But with so many exceptions to rules and confusing homonyms, it...
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What’s In Your Content Marketing Recipe?
Content marketing, like food, attracts people to the table. The decisions that you make regarding your ingredients will determine your content marketing success in capturing the attention and satisf...
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Creating Content: Tips for Gaining Readership and Engagement
Content is the present and future of marketing. It is the way we are learning to communicate, reach and build relationships with our potential customers and clients. It’s our way ...
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44 Overused Words and Phrases in Marketing
It seems like every technology company touts their product as “bleeding edge, innovative, or groundbreaking” and because specific phrases have become so overused, consumers have begu...
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Improve Your Content Marketing Today: Does Your Content Need a Makeover?
This is my third time attending “The Marketing Nation Summit”, Marketo’s annual user conference focused on the latest Marketo features as well as content marketing trends and best p...
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Top 10 B2B Marketing Blogs You Should Be Following
In the ever-changing business world, it is important to stay informed about industry trends and always stay one step ahead of your competitors. Although there are thousands o...
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Our Favorite Marketing Infographics (Part 2)
Continuing the list of our favorite infographics started in Part 1, here’s a look at our next five favorite focused on specific marketing topics. The Content Marketing ExplosionThis infograph...
ExploreOur Favorite Marketing Infographics (Part 1)
Infographics have exploded onto the internet lately. They allow you to convey a lot of information, such as a long list of statistics, in a pleasing visu...
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Content Marketing with SlideShare
SlideShare attracts over 29 million unique visitors each month and hosts over 7 million presentations, with 1,140 slides viewed each second. After LinkedIn’s recent multi-million dollar...
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6 Tips for Successful Content Marketing
According to MarketingProfs, 2011 was the Year of Content Marketing and 2012 will be the Year of Specialization within Content Marketing. More and more purchasing decisions are being in...
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Content is King: What Can You Do to Create More Valuable Content?
Keeping your website and marketing efforts flowing smoothly in...
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