Earlier, we wrote a blog post giving an overview of AdWords best practices. Now we are starting a series of blog posts that will dive deeper into optimizin...
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Moving Beyond CTR: Integrating AdWords and Analytics
Google’s free products Analytics and AdWords are both useful on their own for different purposes. Analytics is used to track user behavior on a website, while AdWords allows...
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5 Tips for Passing the Google AdWords Certification Exams
* *Update: Google has replaced the AdWords Certification program with the Certified Partners program. Learn more in this article. READ OUR OTHER PPC BLOG POSTS In 2010, Google revamped its...
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Four Essential Google AdWords Best Practices
Google processed 11.8 billion search queries in January 2012 and is projected to receive nearly 80% of all online search advertising revenue in 2012. Paid ...
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